Hello, I’m Louis.

I make useful things, slightly opinionated things, and occasionally finished things.

Avalore is my tiny studio on the east coast of England. Small products, AI tools, and notes on what went right and wrong along the way.

House rules

  1. Find out what’s actually broken first

    Most things fail for a reason nobody bothered to ask about. I like to ask.

  2. Build for real people

    People have bad days, busy weeks and other things to do. Good tools cope with all three.

  3. Ship the small version

    Then see what happens. Big plans are lovely, but finished things are better.

Notes

Things I’ve learned, mostly the hard way.

All notes →

Say hello

Got an idea or a question, or found a bug in something of mine? Drop me a line. A real person reads it (me).

hello@avalore.org